Survey after survey tells us that key construction industry stakeholders – architects, designers, and others – begin their search for products and innovations online. As a building materials manufacturer, if you want to be part of the consideration set, you need a strong, carefully planned digital marketing program.
Joining host Jeff Donaldson on this episode of Hubs & Drivers to discuss today's digital marketing ecosystem, hubs & drivers, and essential marketing planning tools is Dave Sladack, president of BLD Marketing.
You can also view this episode on YouTube here.
Download a copy of the Digital Marketing Ecosystem infographic here.
Visit Hubs & Drivers podcast website here.
Hubs & Drivers is sponsored by BLD Marketing.
About Our Sponsor: BLD Marketing is a results-based, digitally-focused, full-service strategic marketing firm exclusively serving the commercial and residential building materials category. BLD offers a portfolio of strategic marketing services and implementation capabilities to help clients build, grow, and optimize a healthy digital marketing ecosystem, leading to quicker growth rates and higher profitability. To learn more, visit www.bld-marketing.com